Process – MerakiDA

[vc_row full_width=”stretch_row” content_placement=”top” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column width=”5/12″ css=”.vc_custom_1584482391733{margin-right: -50px !important;margin-left: -50px !important;}” offset=”vc_col-lg-5 vc_col-md-5 vc_hidden-sm vc_hidden-xs”][vc_single_image image=”17039″ animation=”slideLeftBigIn” vc_css=”.vc_custom_1591108382836{padding-right: 50px !important;}”][/vc_column][vc_column offset=”vc_col-lg-7 vc_col-md-7″][vc_fl_title title_style_text=”custom-title” fl_style_title_preview=”custom-title” subtitle_text=”Project introduction & setup” subtitle_style=”subtitle-ternary” custom_responsive_option_title=”on” animation=”slideUpIn” title_font_size_responsive=”tablet:38px;mobile:35px;”]Discovery[/vc_fl_title][vc_column_text animation=”slideUpIn” custom_delay=”on” animation_delay=”200″]

This is the stage where many questions arise, and doing comprehensive research can help answer most of the early and reap the benefits in the later stages.

[/vc_column_text][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][vc_column_text animation=”slideUpIn” custom_delay=”on” animation_delay=”200″]

Before beginning the design work, let us understand the requirements clearly with these:

[/vc_column_text][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][vc_row_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22Meet%2C%20talk%2C%20observe%20and%20understand%20customers%20in%20their%20environment%22%7D%2C%7B%22text_content%22%3A%22Analysis%20of%20previous%20data%22%7D%2C%7B%22text_content%22%3A%22User%20Interviews%22%7D%5D”][/vc_column_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22Understand%20market%20competition%22%7D%2C%7B%22text_content%22%3A%22Identifying%20business%20objectives%22%7D%2C%7B%22text_content%22%3A%22Question%20boards%22%7D%5D”][/vc_column_inner][/vc_row_inner][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][/vc_column][/vc_row][vc_row css=”.vc_custom_1584289080671{margin-top: 75px !important;}”][vc_column][vc_empty_space height=”60px”][/vc_column][/vc_row][vc_row full_width=”stretch_row” content_placement=”top” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column offset=”vc_col-lg-7 vc_col-md-7″][vc_fl_title title_style_text=”custom-title” fl_style_title_preview=”custom-title” subtitle_text=”Ideation and Concept” subtitle_style=”subtitle-ternary” custom_responsive_option_title=”on” animation=”slideUpIn” title_font_size_responsive=”tablet:38px;mobile:35px;”]Define[/vc_fl_title][vc_column_text animation=”slideUpIn” custom_delay=”on” animation_delay=”200″]

After going through the research & analysis phase, it’s time to apply the design in real life situations. The user mapping technique allows you to identify gaps in the UX and predict any friction before creating a final model.

Now you have a strong, solid base that allows you to specify and explain the concept of the product like, What user groups is going to help the product, It’s not going to solve any problems or meet any needs & How are you going to do that.

To name a few, there are a lot of tools and techniques that help in the ideology and concept phase:

[/vc_column_text][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][vc_row_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22Personality%22%7D%2C%7B%22text_content%22%3A%22Service%20Blueprint%22%7D%2C%7B%22text_content%22%3A%22Customer%20Journey%20Map%22%7D%5D”][/vc_column_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22User%20Scenarios%20%2F%20Stories%22%7D%2C%7B%22text_content%22%3A%22Consumer%20flows%E2%80%A6%20and%20many%20more%22%7D%5D”][/vc_column_inner][/vc_row_inner][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][/vc_column][vc_column width=”5/12″ css=”.vc_custom_1584482391733{margin-right: -50px !important;margin-left: -50px !important;}” offset=”vc_col-lg-5 vc_col-md-5 vc_hidden-sm vc_hidden-xs”][vc_single_image image=”17036″ animation=”slideLeftBigIn” vc_css=”.vc_custom_1591212862923{padding-right: 50px !important;}”][/vc_column][/vc_row][vc_row css=”.vc_custom_1584289080671{margin-top: 75px !important;}”][vc_column][vc_empty_space height=”60px”][/vc_column][/vc_row][vc_row full_width=”stretch_row” content_placement=”top” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column width=”5/12″ css=”.vc_custom_1584482391733{margin-right: -50px !important;margin-left: -50px !important;}” offset=”vc_col-lg-5 vc_col-md-5 vc_hidden-sm vc_hidden-xs”][vc_single_image image=”17037″ animation=”slideLeftBigIn” vc_css=”.vc_custom_1591213219172{padding-right: 50px !important;}”][/vc_column][vc_column offset=”vc_col-lg-7 vc_col-md-7″][vc_fl_title title_style_text=”custom-title” fl_style_title_preview=”custom-title” subtitle_text=”Wireframing & Prototype ” subtitle_style=”subtitle-ternary” custom_responsive_option_title=”on” animation=”slideUpIn” title_font_size_responsive=”tablet:38px;mobile:35px;”]Design[/vc_fl_title][vc_column_text animation=”slideUpIn” custom_delay=”on” animation_delay=”200″]

As product designers, we should never skip the wireframing step. Wireframing phase is a bridge between visual research and design. This allows test-drive ideas and projects to be redirected quickly.

Advantages of wireframing for the client

Wire-Framing & Prototyping

[/vc_column_text][vc_column_text animation=”slideUpIn” custom_delay=”on” animation_delay=”200″]

Our UI / UX Designer uses reliable wireframing tools such as Adobe XD, Axure, UXpin, Sketch, and Balsamic to create quick mockups and wireframes.

We give life to designs and make them real. The latest technologies are leveraged to develop seamless, scalable and potentially robust applications. At this stage we are engaged with construction engineers and other consultants to start their work and coordinate with our design.

Once the product is ready to go live, you should check how it works and if the problem is resolved as intended. In the final stages, when the development team is almost with the product, you need to sit down with them to see if all the requested changes are complete.

You can test just about anything in a digital product: performance, code, design solutions, buttons, forms, etc.

Tools and techniques for testing:

[/vc_column_text][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][vc_row_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22Design%20bug%20bash%22%7D%2C%7B%22text_content%22%3A%22Guerrilla%20Usability%20Testing%22%7D%2C%7B%22text_content%22%3A%22A%2FB%20testing%22%7D%2C%7B%22text_content%22%3A%22Heatmaps%22%7D%5D”][/vc_column_inner][vc_column_inner width=”1/2″][vc_fl_text_list animation=”none” list_fields=”%5B%7B%22text_content%22%3A%22Analytics%22%7D%2C%7B%22text_content%22%3A%22Beta%20testing%22%7D%2C%7B%22text_content%22%3A%22Multi%20Device%20Testing%22%7D%5D”][/vc_column_inner][/vc_row_inner][vc_gap height=”20″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;mobile:20px;”][/vc_column][vc_column width=”5/12″ css=”.vc_custom_1584482391733{margin-right: -50px !important;margin-left: -50px !important;}” offset=”vc_col-lg-5 vc_col-md-5 vc_hidden-sm vc_hidden-xs”][vc_single_image image=”17038″ animation=”slideLeftBigIn” vc_css=”.vc_custom_1591213530187{padding-right: 50px !important;}”][/vc_column][/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” css=”.vc_custom_1591213474342{margin-top: 110px !important;margin-bottom: 50px !important;background-color: #f3fbff !important;}” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column custom_responsive_option=”on” css=”.vc_custom_1584576559254{border-right-width: 1px !important;padding-top: 0px !important;border-right-color: #c9e6f5 !important;border-right-style: solid !important;}” offset=”vc_col-lg-4 vc_col-md-4″ responsive_css=”border_right_tablet:0px”][vc_fl_icon_box icon_box_style=”icon-box-style-three” fl_style_title_preview=”icon-box-style-three” color_style=”ternary-color-style” btn_color_style=”colored-btn” title=”Smart Planning” icon_type=”flicon” animation=”slideUpBigIn” custom_responsive_option=”on” icon_flicon=”fl-vc-custom-i-uniF10F” link=”|||” vc_css=”.vc_custom_1590682107470{padding-top: 80px !important;padding-right: 35px !important;padding-bottom: 80px !important;padding-left: 35px !important;}” responsive_css=”padding_top_tablet:20px|padding_bottom_tablet:20px”]

We start with research and customer interviews to create a successful strategy for product.

[/vc_fl_icon_box][/vc_column][vc_column custom_responsive_option=”on” css=”.vc_custom_1584576564250{border-right-width: 1px !important;padding-top: 0px !important;border-right-color: #c9e6f5 !important;border-right-style: solid !important;}” offset=”vc_col-lg-4 vc_col-md-4″ responsive_css=”border_right_tablet:0px”][vc_fl_icon_box icon_box_style=”icon-box-style-three” fl_style_title_preview=”icon-box-style-three” btn_color_style=”colored-btn” title=”Creative Design” icon_type=”flicon” animation=”slideUpBigIn” custom_responsive_option=”on” icon_flicon=”fl-vc-custom-i-uniF132″ link=”|||” vc_css=”.vc_custom_1590682401489{padding-top: 80px !important;padding-right: 35px !important;padding-bottom: 80px !important;padding-left: 35px !important;}” responsive_css=”padding_top_tablet:20px|padding_bottom_tablet:20px”]

We build, test and improve user experiences based on rigorous research rather than guesswork.

[/vc_fl_icon_box][/vc_column][vc_column offset=”vc_col-lg-4 vc_col-md-4″ css=”.vc_custom_1584576568525{padding-top: 0px !important;}”][vc_fl_icon_box icon_box_style=”icon-box-style-three” fl_style_title_preview=”icon-box-style-three” color_style=”secondary-color-style” btn_color_style=”colored-btn” title=”Quality Execution” icon_type=”flicon” animation=”slideUpBigIn” custom_responsive_option=”on” icon_flicon=”fl-vc-custom-i-uniF155″ link=”|||” vc_css=”.vc_custom_1590682391799{padding-top: 80px !important;padding-right: 35px !important;padding-bottom: 80px !important;padding-left: 35px !important;}” responsive_css=”padding_top_tablet:20px|padding_bottom_tablet:20px”]

We design and develop a finished product that disrupts competition from the ground up.

[/vc_fl_icon_box][/vc_column][/vc_row][vc_row disable_element=”yes” css=”.vc_custom_1590849686694{margin-top: 75px !important;}” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column][vc_fl_title title_style_text=”custom-title” fl_style_title_preview=”custom-title” title_text_align=”text-center” subtitle_text=”OUR PEOPLES” subtitle_style=”subtitle-secondary” custom_responsive_option_title=”on” animation=”slideUpBigIn” title_font_size_responsive=”tablet:38px;mobile:35px;”]Our Experts Team[/vc_fl_title][vc_gap height=”30″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;”][/vc_column][/vc_row][vc_row disable_element=”yes” kswr_row_top_decor_enabled=”false” kswr_row_bottom_decor_enabled=”false”][vc_column width=”1/2″ offset=”vc_col-lg-3 vc_col-md-3 vc_col-xs-12″][vc_fl_team team_style=”team-style-two” fl_style_title_preview=”team-style-two” animation=”slideRightBigIn” image_id=”283″][vc_gap height=”0″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;”][/vc_column][vc_column width=”1/2″ offset=”vc_col-lg-3 vc_col-md-3 vc_col-xs-12″][vc_fl_team team_style=”team-style-two” fl_style_title_preview=”team-style-two” name=”Sara Anderson” profession=”Creative Designer” in=”” gl=”#” animation=”slideRightBigIn” image_id=”284″][vc_gap height=”0″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;”][/vc_column][vc_column width=”1/2″ offset=”vc_col-lg-3 vc_col-md-3 vc_col-xs-12″][vc_fl_team team_style=”team-style-two” fl_style_title_preview=”team-style-two” name=”Chris Donald” profession=”Manager Admin” in=”” yt=”#” animation=”slideRightBigIn” image_id=”285″][vc_gap height=”0″ custom_responsive_option=”on” gap_height_responsive=”tablet:20px;”][/vc_column][vc_column width=”1/2″ offset=”vc_col-lg-3 vc_col-md-3 vc_col-xs-12″][vc_fl_team team_style=”team-style-two” fl_style_title_preview=”team-style-two” name=”Shayna Hana” profession=”Ceo Founder” animation=”slideRightBigIn” image_id=”286″][/vc_column][/vc_row]